apparel | The joy of unpacking

August 11, 2014
Scotch & Soda jacket Scotch & Soda jacket

Coming back home and finding a package in the mail, is the best way to come home. The first thing to do, besides putting away that ton of luggage, is opening it. Documenting this is new for me but after seeing al those ‘unpacking’ videos on YouTube, did me want to do the same.


Scotch & Soda is a brand that definitely creates their own world. When you walk in a store of them, you become part of their world and feel the atmosphere. Amsterdam Blauw is the denim collection of Scotch & Soda. The Alchemy Blues Project is about 4 graphic designers with a passion for denim. They designed a Japanese selvedge trucker jacket with keeping in mind the four basic elements air, earth, wind and fire. They made a true collectors item from their most authentic selvedge jacket!

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